At the abstract level, if many people believe in something then it will grow. The opposite is also true. And in a limitless, virtual world, you can not see what ...
When markets are new they are unproven, thus they often have limited investment targeting them. That in turn means it can be easy to win in new markets just by ...
So far this year publishers have lost 52% their Facebook distribution due to: increased ad load (another record quarter for Facebook!!!) shifting of the news feed "relevancy" algorithm toward friends ...
I'm baaaaaaack. Organic Listings What a fun past couple years it has been in the digital marketing landscape; we've seen hummingbirds, ads displacing organic listings, phantoms, ads displacing organic listings, ...
Google recently made it much harder to receive accurate keyword data from the AdWords keyword tool. They have not only grouped similar terms, but then they broadened out the data ...
On Friday Google's Gary Illyes announced Penguin 4.0 was now live. Key points highlighted in their post are: Penguin is a part of their core ranking algorithm Penguin is now ...
Sections Just Make Great Content... Search Engine Engineering Fear Ignore The Eye Candy, It's Poisoned Below The Fold = Out Of Mind Coercion Which Failed Embrace, Extend, Extinguish Dumb Pipes, ...
When Compete.com launched with credits-based pricing well over a decade ago I felt like a kid in a candy store using their competitive research tool. Recently Compete.com announced they were ...
There may be a couple exceptions which prove the rule, but new TLDs are generally an awful investment for everyone except the registry operator. Here is the short version... Imagine ...
Last August I wrote a blog post about how attention merchants were sucking the value out of online publishing. In it I noted how the Yahoo! Directory disappeared & how ...